Launching Content Studio and the Kiosk at the Harrogate flooring show 2026

The Content Studio

Most retailers we speak to know they need good product imagery, but producing it for a whole range takes time and money they rarely have. A photoshoot for every floor is expensive and slow, and getting usable images from manufacturers can mean weeks of chasing, assuming they have any. So most of the range ends up online with a swatch and a product code.

Content Studio fixes that. It takes the real product textures from your roomWIZ catalogue and uses them to create marketing and lifestyle images. We combine AI image generation with our own room mapping technology, so the colour, scale and laying pattern of each floor stay true to the product you actually sell.

Those images can go anywhere: your website, social posts, email campaigns, window displays. No photo shoot needed, and no waiting on a manufacturer to send something usable.

You also get your own set of room scenes, styled to suit your brand, so the images you publish look like they came from your business and your floors appear in rooms your competitors aren't using.

The In-store kiosk

The kiosk brings roomWIZ into your showroom. Customers can pick a room, try floors from your range and compare options while they're stood next to the samples, with or without your team alongside to help.

Retailers at the show were quick to see what it adds. Flooring showrooms have looked much the same for a long time, with sample boards, display stands and a lot of imagination required from the customer. The kiosk brings a much-needed interactive element to that experience, giving customers something hands-on and giving staff an easy way to move a conversation forward.

What we heard in Harrogate: accuracy matters

The clearest message from our meetings at the show was about accuracy. Retailers and manufacturers told us, again and again, that product accuracy is a real struggle across the flooring industry. Images online often don't match the floor that turns up, and that costs retailers trust and sales.

That's why the digital twins we create were such a talking point. Every material we build for roomWIZ is an accurate digital copy of the real product, matched for colour, texture, scale and laying pattern. Several people described that accuracy as a huge asset, and it's what makes a visualised room convincing enough for someone to buy from.

With these launches, those digital twins go a lot further. A floor we create once for your catalogue can now appear in your online visualiser, on the kiosk in your showroom, and in the imagery you use to market your business.

100 kiosks by Christmas🎄

We went to Harrogate hoping for a good reaction. We came back with a lot more than that. Based on the interest and orders from the show, we're expecting to deliver the first 100 roomWIZ kiosks to retailers by the end of the year.

If you missed us in Harrogate, or you'd like a proper look at Content Studio or the kiosk, get in touch and we'll set up a demo.

Thanks to everyone who stopped by. We'll see you next year.